I can’t stress enough that LOTS of people will buy your high-ticket program directly, without ascending through low-ticket things first.
In fact, the clients who are most ready for transformation will often want the high-ticket thing first/only and will look right past low-ticket things as if they’re invisible.
This doesn’t mean that clients who do come to the highest-ticket thing via “ascension” aren’t good clients.
It just means that the people who have the greatest desire for the highest level of your work might be missing out because they don’t know about it.
Which of course means you might be missing out on multiple-six or seven figures of revenue each year from people who would buy the most expensive thing first if they actually realized that you offered it.
Back when I was trying to do an ascension model I did get a bunch of buyers for low-ticket things, but few upsold, and I made so little money overall that I could barely support myself.
I switched and threw all my efforts into marketing the high-ticket thing and started getting about 6 clients per month, making a fantastic income and living the life of my dreams.
A lot of people overlook the possibility of simply making a Facebook post and pitching your high-ticket offer at the end and having someone message you to buy it.
Maybe it seems like it needs to be more complicated than that. That you need to have a bunch of opt-in pages and sequences leading people through this offer then that offer then that offer.
Turns out, the simplest way is often the most effective.
You don’t even need an email system or a website to start doing this (I initially got to $20K/month without either – and earned over $800K total before creating this website).
If your posts include the right information, selling high-ticket directly is so easy it’s like a dream.
I recommend checking out two of my video trainings to learn more about what stuff to include in your posts so that people are pre-sold on your high-ticket offer and feel compelled to message you about it:
And this one
Writing these posts and implementing this simple sales model is also the focus of my 30-day private intensive. Simply DM me on Facebook if you’re interested in having my 1-on-1 help in that program.